Targeted Marketing & Training Cameron and Cameron Consulting

The worst feeling in the world is having your hopes dashed. When you expect something good but get something mediocre, you feel upset. But, when you expect something good and receive great, then you're happy. Extremely happy.

Your customers, patients or clients have high expectations. So it's critical to make sure your marketing message makes promises that your staff can not only keep, but consistently exceed.

That's what we do. We design marketing messages that bring the clients you want to you. Then we deliver specific training so your staff confidently turn calls or visit into life long relationships.

A 20% improvement in visitors or calls does you no good if your staff do not have the consultative skills and confidence to turn the call or visit into a lifelong customer.
A 20% better trained staff can't turn a non-ringing phone or an empty lobby into a lifetime customer.

Sometimes you just need a little help to keep you're goals moving forward. Perhaps you're going it alone and need one-on-one coaching, or maybe you have a team of 2 to 200. We will listen to the challenges you are facing and the goals you have set. We will then create and deliver training, marketing or front line leadership skills (or perhaps all three) so your business becomes the dream you've been working towards.

The Process

You may decide that one of our solutions will provide you with the support and the results you need. Or a combination approach fits the bill. Regardless of the solution, the process steps are the same

process

Popular Package - Cost

We price every project according to your specific challenges and goals. That way you only pay for what you need. And from years of providing training and marketing solutions, we can give a price range example for our popular Training + Marketing Package. Based on training 8 staff for total of 8-hrs + custom postcard design = $4,000

Custom
Solutions

Custom Marketing & Training Solutions

What can we say? Customized, unique, one-of-a-kind, specific, individualized, special, custom solutions for you, your marketing, your team, your front-line leaders.

Return on Investment

Marketing activities, such as postcards to new and existing clients, are an investment in future business. And just like any other financial investment, marketing costs should be tracked and the results monitored against previous activities. To understand if you are spending your money in the right way, you need to know how much additional business your marketing efforts are producing.

Keeping track of your return on investment (ROI) is a valuable tool in your marketing kit. Having ROI data will allow you to tweak your offer, try a different campaign or a new target list. Then compare results and focus your money on the areas that bring you the business you want.

The simplest way to collect marketing data is to record every call, walk-in or email enquiry you get and ask "how did you hear about us"

In tough times it is tempting to cut marketing from your budget. Before you do, remember that marketing is not a 'cost' it is an investment in your future business. ROI shows that marketing is more than a "nice thing to do" it is vital for sustained business growth.

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Cameron and Cameron Consulting LLC : 5150 Fair Oaks Blvd Suite 101-126 Carmichael CA 95608